Similarly, despite being a huge market for K-Pop, China is not represented at all due to the stringency of its censorship laws. K-Pop itself has been crafted with the goal of accessibility in mind. Various kinds of merch can be found in the form of light sticks to an album. Eagle eyed fans managed to spot BTSsalbum in Apples latest iPhone 7 presentation. Vivid Seats. As a Premium user you get access to background information and details about the release of this statistic. That said, K-Pop has shown itself to be a catchy and resilient art form, solidifying its position as a genre thats increasingly popular worldwide. Bieber saw close to 390,000 mentions in the past week, while he was expected to see right under 100,000. As a Premium user you get access to the detailed source references and background information about this statistic. Eachadministrator is in a different time zone so that they can cover all hours of the day, dividing the days into hours-long shifts. i can't read korean In total, 1477 K-Pop fans from 92 predominantly Western countries fully completed an extensive online survey measuring fanship, fandom and psychosocial outcomes (happiness, self-esteem and social connectedness). Looking at the Top 200 K-Pop acts across the globe, we see several trends arise. Music Business, Data Analytics, and Culture Insights From Chartmetric, Youve successfully subscribed to How Music Charts. Beyonc performed better, seeing almost three times as many weekly mentions as other artists with similar reach. Its unsurprising to fans that a large percentage of concert attendees are females, with BTS concerts having the highest ratio of girls (96.6%) out of the three groups. We believe this is somethingthat should be reflected on the charts.". Finally, we dove deeper to look at top regional cities for K-pop and their performance historically to determine the trajectory of this trend. 7 Performers Who Created Masterpieces with GarageBand, Festify Uses Spotify To Create Your Dream Music Festival, How To Make Collaborative Playlists On Spotify, Apple Music, Facebook, Instagram Update Music Guidelines and Its Bad News For Live Streams, Music Tech Accelerator Finals: The Place To Be Today #SXSW Or Watch Online, How Much Does A Major Act Get For Playing A Concert? From new album releases to concert coverage and beyond, we've got you covered. The K-Pop wave has been well documented in the United States. Througha proactive, data-driven approach to growing their audience. Below are the age demographics fan report for third generation K-Pop idol girl groups. As a Premium user you get access to background information and details about the release of this statistic. Excited fans at KCON 2017 at LA Convention Center (Photo by Greg Doherty/Getty Images). On the other hand, theres no significant difference between those who listen to K-pop for 24 hours (44.16%) and those who listen to K-pop for 5 hours or more (41.67%). statistic alerts) please log in with your personal account. This is unsurprising given its large multi-cultural population. Other East Asian countries have a somewhat misleading representation within this data. The enigmatic business continues to inspire the rest of the global music industry with its legendary fandoms and there's always more to discover. With BTS and BLACKPINK being the latest artists to capture our attention, the catchy, polished music with picture-perfect idols regularly sells out arenas worldwide. First thing first, well see the demography of the surveys respondents. Jakarta, Bangkok, and Quezon city posted performance in lock with one another, while Taipei proved to be the weakest performer. When looking at the top cities represented in the North American region we see that U.S. metropolis such as Los Angeles and New York consistently make the list. It turns out that BTS is the most favorite K-pop group from all countries with the USA as the country that has the highest number of respondents. Mexico Citys large multicultural population of 22 million has led it to become Spotifys largest streaming market, resulting in the adopted moniker the streaming mecca of the world. As such, it also plays a significant role as a Trigger City. However, the popularity of the kpop genre is that as been spreading across the nation. In order to know the K-pop industry in the eye of the international audience, especially the western, I conducted an analysis of K-pop popularity and audience based from the survey that was done by Saanjana Rraman in February 2019. Here's a look at how much BTS and Exo over-perform compared to the other acts we've looked at. Japan, the second largest music market after the United States, has a massive K-Pop following. ", BTS album total sales in South Korea 2013-2022, Top selling physical music albums South Korea 2022. Television channel is the third most frequent media they access (54.22%), and it includes Korean television channels such as KBS World, Arirang TV, and many more. K-pop fans worldwide responded by inundating it with fan-recorded videos, known as fancams, and memes of various K-pop artists, in an effort to prevent police from tracking protesters' actions. Their sense of isolation is emblematic of the growing pains of K-pop, as the multibillion-dollar industry tries . Fans cheer as K-Pop group BTS performs in Central Park, May 15, 2019 in New York City. FirstisExo, the nine-member boy band formed in 2012 who have been calledby some "the kings of K-Pop." For instance, many K-Pop artists have released Spanish tracks and collaborated with local artists. Hypebot is read daily by more than 30,000 music industry professionals including executives and senior staff of music related tech firms, internet based music sites, every major label group and most indies as well as many managers, artists and members of the live music community: Contact us for the latesst stats, ad rates and sponosorship opportunites. K-pop fan activism within the BLM movement emerges from this broader history. What I did to clean the data are basically as follows: If you are curious to know more about how the data cleaning is done, please refer to this Google Colab Notebook. This narrative has found traction partly because it plays against stereotypes: K-pop fandom is often dismissed as a monolithic . Business opportunities soon followed. Available: https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/, Popularity of South Korean pop music (K-pop) worldwide in 2021, Available to download in PNG, PDF, XLS format, Music industry sales revenue South Korea 2014-2020, Reasons for K-pop popularity worldwide 2021, Favorite South Korean singers and groups worldwide 2021, Popular music genres South Korea 2021, by country, Monthly spending on K-pop worldwide 2018-2021, Monthly time spent on K-pop worldwide 2021, by country, Popular online music services for K-pop worldwide 2021, K-pop female artist album sales share in South Korea 2022, Sales revenue of HYBE's main subsidiaries 2021, by subsidiary, HYBE sales revenue South Korea 2021, by category, Most popular videos on HYBE LABELS YouTube channel 2023, K-pop male artist album sales share South Korea 2022, Leading boy group/band digital singles on the Circle Digital Chart South Korea 2022, Number of songwriting credits in South Korea 2013-2022, by BTS member, Most followed K-pop artists on Instagram South Korea 2022, by follower count, Most followed K-pop artists on Twitter South Korea 2023, by follower count, Main K-pop artists on TikTok in South Korea 2022, by followers, Most followed K-pop artists on Spotify South Korea 2022, by follower count, Most followed K-pop artists on YouTube South Korea 2022, by subscriber count, Amount of Billboard Music Award nominations and wins by BTS in South Korea 2017-2022, Number of American Music Awards wins by BTS 2018-2022, Number of MTV Video Music Awards wins by BTS in South Korea 2019-2022, Number of Melon Music Awards wins by BTS in South Korea 2013-2021, Number of Golden Disc Awards wins by BTS in South Korea 2014-2022, Gaon Music Chart Award wins by BTS in South Korea 2013-2021, Number of Korean Music Awards wins by BTS in South Korea 2018-2022, Reasons for K-pop popularity in the UAE 2017, Reasons for K-pop popularity in Malaysia 2017, Reasons for K-pop popularity in Thailand 2017, Reasons for K-pop popularity in South Africa 2017, Popularity K-pop genres in Indonesia 2017, Opinions on accessibility of K-pop contents in the UK 2017, Reasons for K-pop popularity in Taiwan 2017, Cafe industry and coffee drinkers in South Korea, Find your information in our database containing over 20,000 reports, K-pop entertainment company with the highest sales revenue. Over the past two months, BTS saw over 36 million mentions, nearly 4,000 times as many as Next Big Sound's expected rate. However, given Instagrams ubiquity as a social media platform, we see a fairly tight progression across all cities, with each posting between 200 and 350 percent growth since March. To use individual functions (e.g., mark statistics as favourites, set These cities possess a young, enthusiastic, and wired audience, making them ideal target markets for K-Pop's preferred demographics. Top North and South American Cities for K-Pop. Similarly, despite being a huge market for K-Pop, China is not represented at all due to the stringency of its censorship laws. 2. That would explain Loona's ratio and Twice having more female fans than I expected, Loonas is not so surprising to me personally. Use Ask Statista Research Service, respondents who experienced South Korean cultural contents, *This survey was conducted in the following 18 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam, Australia, United States, Brazil, Argentina, France, UK, Russia, Turkey, UAE, and South Africa. The second goal was to examine the trends in K-Pop's expansion to explain what drives its appeal across a vast number of countries, languages, and cultures. First was the young, diverse, and digitally native Generation Z coming of age. Available: https://www.statista.com/statistics/956042/south-korea-kpop-popularity-in-the-us/, Popularity of South Korean pop music (K-pop) in the United States in 2019, Available to download in PNG, PDF, XLS format, K-pop and the big 4 entertainment agencies in South Korea, Reasons for K-pop popularity worldwide 2021, Leading digital singles in South Korea 2022, Most successful K-pop companies in South Korea 2022, by market cap, HYBE sales revenue South Korea 2021, by category, Most popular videos on HYBE LABELS YouTube channel 2023, JYP Entertainment sales revenue worldwide 2014-2021, JYP Entertainment sales revenue worldwide 2021, by sector, JYP Entertainment sales revenue worldwide 2021, by region, Most popular videos on JYP Entertainment YouTube channel 2023, SM Entertainment sales revenue worldwide 2014-2021, SM Entertainment sales revenue 2021, by sector, SM Entertainment sales revenue 2021, by region, Most popular videos on SM Entertainment YouTube channel 2023, YG Entertainment sales revenue worldwide 2014-2021, YG Entertainment sales revenue worldwide 2021, by sector, YG Entertainment sales revenue worldwide 2021, by region, Most popular videos on YG Entertainment YouTube channel 2023, Most viewed videos on BLACKPINK's YouTube channel 2023, Monthly spending on K-pop worldwide 2018-2021, Monthly spending on K-pop worldwide 2021, by country, Monthly time spent on K-pop worldwide 2021, by country, Popular online music services for K-pop worldwide 2021, Reasons for K-pop popularity in Russia 2017, Reasons for K-pop popularity in the UAE 2017, Reasons for K-pop popularity in Thailand 2017, Reasons for K-pop popularity in the UK 2017, YG Entertainment EBITDA South Korea 2015-2019, JYP Entertainment operating profit worldwide 2014-2021, JYP Entertainment net profit worldwide 2014-2021, Find your information in our database containing over 20,000 reports. You only have access to basic statistics. Recently, SEVENTEEN was met with an shockingly provocativerequest during their tour in Australia. But there are two acts, both K-pop, who leave the rest in the dust. The first was to use our data to uncover where K-Pop has made its mark globally and where its biggest audience lies. K-Pop artists are now cracking the Billboard 100, collaborating with US superstars, and selling out stadiums. Show publisher information Korean companies in industries ranging from electronics to gaming have established the model for turning localized success into household names across the globe: a model that K-Pop is now building upon. While Korea is the epicenter of K-pop, the genre has long been understood to be one of Koreas most successful exports. K-pop popularity in the U.S. 2019 Published by Statista Research Department , Feb 28, 2022 According to a survey conducted in the United States in 2019, around 29.4 percent of respondents. We also see smaller US cities such as Denver and Fort Collins make the cut, indicating that the K-Pop phenomena has not been relegated to the coasts. They appoint South Korean stars as brand ambassadors . A paid subscription is required for full access. There are 240 respondents in this survey with 140 of them come from the US. FYI, this is . In the past week, they sawover 24million, more than 14,000 times what's expected. During what CJ calls "comeback season" -- when BTS is releasing new music -- they focus on encouraging fans to stream and buy music. K-Pop itself has been crafted with the goal of accessibility in mind. Please create an employee account to be able to mark statistics as favorites. These cities possess a young, enthusiastic, and wired audience, making them ideal target markets for K-Pops preferred demographics. Yet K-Pop has made great strides in bridging the cultural divide. 10.14.20. Most cities displayed varied results across Spotify and YouTube due to a variety of streaming opportunities in the region. When we turn our attention to both North and South America, we see K-Pop gaining a toehold within the region. figshare.com/articles/dataset/KPOP_DATA_xlsx/12095901. (Photo by Jordan Strauss/Invision/AP), both significantly outperformed other artists with similar reach, there are a small number of artists whoare. Please do not hesitate to contact me. The country has no comprehensive anti-discrimination laws to protect LGBTQ South Koreans, and. Tamur Yusifzai is Chartmetrics Product Manager, and he loves the space where tech and music collide. Change Consent | Kpopmap 2022. This trend continued through the second half of the decade as mega-groups such as BTS and Blackpink shattered expectations for the genres success in America. Your home for data science. Jakarta, Bangkok, and Quezon city posted performance in lock with one another, while Taipei proved to be the weakest performer. If you are an admin, please authenticate by logging in again. Even some of the biggest fanbases --Taylor Swift, Beyoncand Justin Bieber --are relatively "normal." Over the last decade, the value of music industry exports from South Korea has grown at a Compound Annual Growth Rate (CAGR) of 38 percent and is projected to crack $1B in 2020. However, given Instagrams ubiquity as a social media platform, we see a fairly tight progression across all cities, with each posting between 200 and 350 percent growth since March. (February 25, 2020). Why Doesnt Elon Musk Fund Twitter Until It Turns Around? These trends are unsurprising for several reasons. Top 15 Instagram Updates By K-Pop Idols (1st Week Of March 2023), 18 Pairs Of K-Pop Idols And Korean Actors Who Have The Cutest Friendships, K-Pop World Tour Guide And Schedule (March 2023), [Update] March 2023 K-Pop Comeback/Debut Schedule, 6 Female K-Pop Idols Who Share The Name YuNa, Hanteo Music Awards 2022: Results And Winners, Top 33 Most Followed Korean Actresses On Instagram & Other Korean Actresses' Instagram, Top 34 Most Followed Female K-Pop Idols On Instagram & Other Idols' Instagram, 7 Female K-Pop Idols Who Look Stunning In The Hime Cut. On September 9th, statistics have been disclosed, showing both the genders and age groups of fans attending SEVENTEEN, BTS and EXO concerts. Imagine telling (for example) a Metallica fan, or any other fans of artists with older fan demographics that they're too old, you'd seem otherworldly, they'd laugh in your face. Popularity of South Korean pop music (K-pop) worldwide in 2021 [Graph]. Looking at South America, we see that major capitals such as Santiago and Lima consistently land in the Top 10 for K-Pop fandom. Youve successfully signed in. A K-pop stan is simply an enthusiastic and active fan of Korean pop music (stan means ardent fan)often you'll see them on Twitter with their picture changed to one of their heroes. However, this is not all trueaccording to a recent ratioof female and male fans who buy girl group albums. Korean Foundation for International Cultural Exchange. Given this, South Koreas largest trade partners serve as a good proxy for the success of K-Pop, with China (26 percent of total exports), the United States (15 percent) Vietnam (10 percent), Hong Kong (6 percent), Japan (4 percent), and Taiwan (3 percent) proving to be some of the genres biggest consumers. Homophobia is still rife in South Korea, where very few mainstream music stars have come out as gay. EXO, however, mainly has young adults (aged 20-29) going to their concerts (approximately 68%). The reason is that fangirls are loyal, passionate and more willing to pay. One of the administrators behindthe BTS on Billboard! This game allows players to create or direct their own stories through the members of the BTS. K-pop fandom involves much more than buying merchandise or attending concerts - fans are cultural producers themselves. Many agree that an idol group will have a higher chance of success of their fangirl ratio is exceptionally high. This is to be expected given the size, diversity, and cosmopolitanism of these two cities. For more than 15 years, K-Pop grew from a regional sensation to a cultural powerhouse that is now found everywhere from viral tracks on the Billboard Hot 100 charts to U.S. malls distributing the latest merchandise. Canada, despite having a similar demographic makeup to the United States, is only represented by Toronto as the 10th biggest city in terms of Instagram Followers. However, K-Pop also has left a significant imprint on Southeast Asia, with this region covering at least a third of consumption across those three platforms. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Although K-Pop acts started testing the waters around the turn of the century, it wasnt until the 2010s that the genre truly took off in the US thanks to breakthrough artists such as PSY and Wondergirls. Of course, there were a. What do you want to do? [Online]. Dec 28, 2020. Looking across countries we see that in terms of Spotify and YouTube, Mexico acts as a Trigger City with the highest number of listens and/or views. Do Viral Moments Mean More for Music Than the Super Bowl Halftime Show? Fans connected with their favorite K-pop artists and participated in conversations with each other around the world, setting a new global record of 6.7 billion K-pop related Tweets in 2020. +17 Polish K-Pop Fandom: Phenomenon, Structure & Communication Book Full-text available Dec 2018 Julia Trzciska The book was written for people who would like to learn more about Polish K-Pop. Discovery Regional Sports Networks May File For Chapter 7 Bankruptcy, Accused And Poker Face Forging New - And Old - Broadcast TV Path, Fox News Host Says Network Wont Let Him Cover Dominion Lawsuit. This might be because they have a bigger than ever awareness amongst the general public and casual listeners, which is a big indication that BTS will soon become a householdname in many more countries and that they will gradually continue rising even higher," CJ wrote. Then you can access your favorite statistics via the star in the header.
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